Influencer Marketing Across The UK, UAE & GCC
Connecting brands with creators who drive awareness, engagement and growth.
















Shaping influence
globally.
Built for brands looking to scale through creator marketing
Zodiac Global is an influencer marketing and talent agency operating across the UK, UAE and wider GCC. We partner with ambitious brands to create creator-led work that is culturally relevant, commercially effective and built around measurable business outcomes.
Working at the intersection of brand, culture, and performance, our approach combines market insight with world-class execution. We design and deliver creator partnerships that move beyond visibility, focusing instead on relevance, quality, and long-term impact.
Our culturally led framework ensures that every collaboration is intentional, every campaign is measurable, and every piece of content is crafted to resonate with audiences. The result is work that feels native to each market, performs with clarity, and delivers meaningful impact.
Our approach
Set the direction
We define what success looks like, aligning brand ambition with the role creators should play within the wider business or campaign ecosystem.
Understand the landscape
We uncover the cultural, platform and audience dynamics that matter within each market, shaping strategies that resonate locally while supporting broader campaign objectives.
Select the talent
We identify creators with genuine credibility, relevance, and creative alignment, ensuring every partnership feels authentic to both brand and audience.
Contract & brief
We manage contracting, briefing, and creative alignment, creating clarity and structure while enabling creators to deliver at their best.
Bring it to life
We oversee execution end-to-end, responding in real time to performance signals to maximise relevance, quality, and impact.
Measurement & reporting
We provide clear, transparent reporting and insight to evaluate performance, demonstrate value, and inform what comes next.
Case Studies
Justfooddxb x Ariel
Nathan X Shop Zavi
Abby Clancy x Uber
Amara x PLT
Mike Thurston x BetterHelp
Justfooddxb x Keeta